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Wish I had something like an answer. I guess the key to the question would be an image showing Joby's and whatever Fitzgerald had on the former Tahoe Biltmore for a name at the time. Best I've got are postcards of the places with Monte Carlo operating w/o the Joby's name. Another typical Lincoln Fitzgerald poser. LF found that the employees of the Monte Carlo were "adjusting" their pay at his expense so the Monte Carlo became a coffee shop and broom closet for the Lodge.
Looking at my matchbooks and postcards we find that the building may have always had the "Nevada Club" sign on it. Campiglia/Wells guide has a pic of the T. Biltmore and I imagine that the front facade we see here was a result of the remodel at purchase. With a glass I can read the distinctive metal sign on the east side of the building as "Nevada Lodge". Off the top of my head, I believe this sign was up when Tahoe Biltmore was operating the joint. The pc I'm showing has a '62 Ford driving up the street and the other one I have for reference has a '59 Chev as the newest car visible with different street parking orientation, so I take that to be an earlier image and after LF acquired Joby's. Same signage in both cases. The matchbook uses both names for the Tahoe location as well.
My speculation is that Fitzgerald may have indeed named it Nevada Lodge when he bought the place and put that name on the sign but put Nevada Club on the building. Advertising for his Reno operation and perhaps an ego boost as well, having both names tied in from the street and on the chips and matches and whatever else. Good luck with your question.
This is a great side trip from Reno BTW, for those who've never been to Crystal Bay at Lake Tahoe. Very old timey feel to the street today with the Biltmore/Lodge/Club and Crystal Bay Club still recognizable from the '50's not to mention the Cal-Neva 180 degrees from the shot shown.
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