I think an easy jump start to increasing the membership and making us more relevant would be getting some of these very popular instagrammers like Vegas Matt or Lady Luck to check us out and perhaps getting them to do a few videos of the show. Maybe give them an honorary membership.
Vegas Matt has a million followers and even has his own $100 chip at the El Cortez. I think it would a real shot in the arm for the club. It is easy to reach these people and maybe someone could create an awareness package for them or at least an invite.

We can reach a lot more people that way vs. our traditional methods.