Caesars had to change the name because they only bought the building, not the IP name, and the family still owned the IP in Biloxi, MS

They had a public survey of possible new names, and did not listen to us when we said that The Quad was a really stupid name, and finally went with a better one- The Linq.

Besides, we got one more chip issue in our binders this way.

Too bad they also thought the place would look good painted in blue plaid.... Pic is from the big Ferris Wheel last Sunday